Did you know that universities have social media presence and if the student appropriately interacts with them, it is to the student's advantage? I'm sure you know that "defamatory images" of the student can prevent her from being accepted (or even once accepted, be subsequently rejected) from an institution. But did you know that admissions committees take inventory of a students online presence. Nothing there? No drawback, but no gain. Positive "showcasing" of talent and activity in the world? HUGE benefit. A benefit that could make the difference between your student, and another student with no positive online profile.
As children "develop" it is somewhat "unfair" to showcase them through their struggle (and we all struggle as we develop). Switching from thing to thing....every bad decision, or lapse in judgement online for the world to witness, permanently, is hardly fair.
But as the student comes of age, and the activities she engages in represent her passion and play to her natural skill-set, it can ONLY be to her advantage for everyone playing a role in helping her shape her future (such as college admissions committee members) see her light shine.
This is what we should use social media for. Having your child create a Facebook profile, have a Twitter voice, LinkedIn, and even a blog could increase her exposure logarithmically!! And its SO easy to do. Family and friends will think she's "bragging" and that (as her family/parent you're just showing off for accolades from friends). What they don't understand is the "show" isn't for them at all!!
So Haley has Twitter, Facebook, and a budding blog. On these accounts we "feature" her. Her activities. Her training. Her speeches. Her performances. And her accomplishments. As her parents we ALSO share these achievements with our circle of connections. When the time "comes" for others to vouch for Haley, it won't be a difficult "sell." They will have "known" her to be an accomplished young lady from "way back." And that....can only serve as an advantage.
The only caveat is, the child has to understand, and be on-board, with the campaign - or a "negative" social media 'mistake, could sabotage the entire effort. Also, always be smart in what you/she posts - do not reveal too much information as to compromise privacy or jeopardize safety. And for the smallest children, maintain their privacy until they have note-worthy accomplishments. The risk isn't worth the small potential benefit until...they have "stuff" to show-case.
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Update: 2.18.16 - we opted to deactivate the FB account temporarily due to new social considerations. See
here.